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Privacy Policy
Updated: February 9, 2026
Leadgen Network Organization, Inc., d/b/a Billy.com (“Billy.com,” “we,” “us,” or “our”) operates a marketplace that connects consumers with service providers and facilitates the buying and selling of leads, calls, and related traffic.
This Privacy Policy explains how we collect, use, disclose, and protect information in connection with our websites, platforms, and services (collectively, the “Services”).
1. Scope of This Policy
This Privacy Policy applies to information collected from:
- Consumers submitting inquiries
- Suppliers / Publishers providing traffic
- Buyers purchasing leads, calls, or other traffic
- Visitors to our websites and platforms
This Policy applies regardless of whether you interact with us as a consumer, supplier, or buyer.
2. Information We Collect
A. Consumer Information
We may collect information consumers voluntarily submit, including:
- name
- phone number
- email address
- ZIP code or location
- service-related inquiry details
- call recordings (where permitted by law)
B. Buyer & Supplier Information
We may collect:
- business name and contact details
- account credentials
- billing and payment information
- campaign configuration data
- communications with Billy.com
- compliance and verification data
C. Technical & Usage Information
We automatically collect:
- IP address
- device and browser information
- log files
- timestamps
- interaction and usage data
- cookies or similar technologies
3. How We Use Information
We use information to:
- operate and improve the Services
- facilitate lead, call, and traffic transactions
- route consumer inquiries
- process payments and manage accounts
- detect fraud, misuse, or non-compliance
- communicate with users regarding accounts, campaigns, or payments
- send operational, transactional, and service-related messages
- send optional industry or platform updates
- comply with legal and regulatory obligations
4. Communications (SMS & Email)
By providing your contact information, you consent to receive transactional and operational communications from Billy.com, including via SMS and email, related to:
- account setup
- campaign activity
- billing and payments
- service notices
- compliance or security issues
You may also receive periodic industry or platform updates.
Message frequency may vary.
Message and data rates may apply.
You may opt out of non-essential communications at any time by following the instructions provided (e.g., replying STOP).
5. How We Share Information
We may share information:
A. With Buyers & Suppliers
Consumer inquiries are shared with buyers purchasing traffic
Traffic data may be shared with suppliers, buyers, or vendors as required to operate campaigns
B. With Service Providers
We use vendors for:
- hosting
- analytics
- communications
- payment processing
- security
These providers act on our behalf and are subject to contractual restrictions.
C. For Legal & Compliance Purposes
We may disclose information:
- to comply with law, regulation, or legal process
- to respond to lawful requests
- to protect Billy.com, users, or the public
- in connection with audits, investigations, or disputes
6. Data Ownership & Use
Billy.com owns or controls the platform data generated through the Services.
Buyers receive limited rights to use traffic as governed by applicable buyer agreements.
Suppliers may access information as necessary to perform services, subject to contractual restrictions.
We do not permit unauthorized resale, pooling, or misuse of data.
7. Cookies & Tracking Technologies
We use cookies and similar technologies to:
- operate the Services
- remember preferences
- analyze usage
- improve performance
You may control cookies through your browser settings.
8. Data Retention
We retain information for as long as reasonably necessary to:
- operate the Services
- fulfill contractual obligations
- comply with legal requirements
- resolve disputes
- enforce agreements
Retention periods vary depending on the type of information and purpose.
9. Data Security
We implement reasonable administrative, technical, and physical safeguards designed to protect information against unauthorized access, disclosure, or misuse.
No system is 100% secure, and we cannot guarantee absolute security.
10. Your Privacy Rights
Depending on your location, you may have rights to:
- access your personal information
- request correction or deletion
- opt out of certain communications
California residents may have additional rights under the CCPA / CPRA, including rights to know, delete, or limit certain uses of personal information.
Requests may be submitted by contacting us at the email address below.
11. No Sale of Personal Information
Billy.com does not sell personal information in the traditional sense.
Data sharing occurs as part of providing marketplace services and pursuant to contractual and legal obligations.
12. Children’s Information
The Services are not directed to children under 18.
We do not knowingly collect personal information from children.
13. Changes to This Policy
We may update this Privacy Policy from time to time.
Updates will be posted on this page with a revised “Last Updated” date.
Continued use of the Services constitutes acceptance of the updated Policy.
14. Contact Us
If you have questions or requests regarding this Privacy Policy, please contact:
- Leadgen Network Organization, Inc. (Billy.com)
- 📧 privacy@billy.com
- 📍 30771 Milford Rd, New Hudson, MI 48165
Prior version: September 25, 2025